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Freedom Systems Lab

How it works

Pick it. We build it. Know what comes next.

Choose an owned custom build or a rented website adapted to your brand. You see the scope, price, ownership terms, and ongoing costs before work starts. Owned builds can run with our care or your own team; we manage rented websites.

How it works / The journey

From choosing your package to using your finished site or software. You approve the scope and price before anything starts, and see it working before it goes live.

  1. Step 01

    Pick

    Choose what you need: a website, an app, owner software, or a mix.

  2. Step 02

    Scope & price

    Review your package, ownership terms, connections, and ongoing costs before work starts.

  3. Step 03

    We build

    Owned builds get an individual design. Rentals adapt a prepared layout to your brand. You see working previews.

  4. Step 04

    Setup & launch

    We test the agreed features and connections, then launch with the hosting and care you selected.

  5. Step 05

    Owner training

    A written guide and walkthrough cover your everyday controls, with ongoing help defined by your plan.

How it works / Two sides of everything

A connected build can bring your customer experience and owner tools together. The features and connections included in your package are defined in your scope.

Customer-facing

What your customers see and use.

Your website and your mobile app. Where people find you, book, order and pay.

  • Website
  • Mobile app

Owner-facing

Where you run the business.

The screens only you and your team see. Change something here and customers see it.

  • Bookings
  • Orders
  • Prices
  • Menus
  • Customers
  • Reports

Build your setup

Pick where your customers are and where you want to run it. Watch it connect.

Explore a connected setup. Features and integrations depend on your package.

A Where do your customers find you?
B Where do you run it from?
Interactive conceptDemo data · a made-up café

Customers book and order on your website and in your app. You run everything from desktop software on your office computer. Change a price once and it updates on both.

Flat white is now $4.20 everywhere (demo data)

How it works / Care for an owned build

This board compares care for a build you own: us, you, or your IT person. Rented websites are managed by FSL as part of the subscription. Compare build, rental, and care pricing.

Care option 01

Own it, with our care

An owned custom build, hosted and maintained under your chosen care plan.

One-time cost covers

  • Build
  • Setup
  • Launch
  • Owner guide and walkthrough

Monthly plan covers

  • Hosting
  • Maintenance and security
  • Backups
  • Changes and support within your plan

Owners who want to run the business, not the technology.

Care option 02

Built for you, yours to run

Your custom build’s code transfers after full payment. Your team hosts and maintains it.

Monthly
No monthly plan with us

One-time cost covers

  • Build
  • Setup
  • Launch
  • Owner guide and walkthrough
  • Technical handover documents

Businesses with their own IT person, or owners who like to be hands-on.

Care option 03

Hosting & care

Care for an existing owned system. Outside sites are reviewed before we take them on.

One-time
No new build included

Monthly plan covers

  • Hosting
  • Maintenance and security
  • Backups
  • Changes and support within your plan

Owners with a system that works and needs looking after. Outside sites are reviewed first.

Who does what

In Own it, with our care, we handle 8 of 8.

  • BuildDesigning and making your website, app or software.
    Build: We do it
  • Setup & launchConfiguring your agreed hosting, domain and connections, then going live.
    Setup & launch: We do it
  • Owner guide & trainingA written owner guide and a walkthrough of the owner side.
    Owner guide & training: We do it
  • HostingKeeping your website, app and owner side online.
    Hosting: We do it
  • Updates & securityKeeping the system current and patched.
    Updates & security: We do it
  • BackupsKeeping copies of your data.
    Backups: We do it
  • Standard changesWithin your care allowance; new features are separate
    Standard changes: We do it (Within your care allowance; new features are separate)
  • SupportYour plan’s reply target, not a resolution guarantee
    Support: We do it (Your plan’s reply target, not a resolution guarantee)

Compare care plans and their allowances. This board is for owned builds; FSL manages rented websites under the subscription terms.

How it works / Whatever you pick

No matter which package you choose, these four come with it.

  • Clear ownership terms

    An owned build’s code becomes yours after full payment. FSL owns rented websites; you can cancel anytime and export your data, and the rented site goes offline.

  • A written owner guide

    Plain instructions for the things you do day to day, to keep and come back to.

  • Change everyday things yourself

    Manage the content controls included in your package, such as menus, prices, hours, and photos. See how

  • Plain English

    We explain things in plain words. No jargon, no talking down.

How it works / Questions

The things owners ask us most. If yours is not here, ask us.

You can change how an owned build is looked after, subject to a review of the system and the new care scope. Renting and owning have different terms: a rental subscription does not transfer the website code to you. Moving to an owned build is a separate purchase.

Your next move

See it. Shape it. Make it yours.

Choose your direction and explore how the pieces work together. Your saved ideas stay with your build as you go.

  1. 01Choose
  2. 02Customize
  3. 03Review

Explore packages & pricing

Collected by you / designed for you

Your project, taking shape.

Your selected experiences, features, and design direction. Keep building or review them together.

Start with something that catches your eye.

Explore signature experiences ↗

A creative starting point. We shape the design and scope around your business.

Review my build

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